Discourse Analysis of Digital Conspiracy Theories: Comprehending Information Dissemination
papers.ssrn.com
Digital conspiracy theories don't spread by accident — this study dissects the hidden linguistic and social mechanics that make misinformation go viral online.
Discourse AnalysisInformation Cascade TheoryEcho Chamber EffectSocial Contagion Theory
Theory Briefing
- Discourse analysis reveals how conspiracy theories use specific language patterns to appear credible and spread rapidly across digital platforms.
- The study maps the intricate social dynamics behind online misinformation, showing how network effects amplify fringe narratives into mainstream belief.
- Information cascades and echo chambers emerge as key structural forces that transform isolated conspiracy content into viral, self-reinforcing movements.