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Stephen Curry's $400 Million Shoe Deal Linked to Forced Labor - Domino Theory

dominotheory.com

Stephen Curry's $400 million shoe empire exposes how global supply chains let celebrity capitalism profit from exploitation while moral responsibility gets diffused across endless middlemen.

Principal-Agent ProblemMoral Responsibility GapGlobal Supply Chain TheoryCollective Action Problem
Stephen Curry's $400 Million Shoe Deal Linked to Forced Labor - Domino Theory

Theory Briefing

  • Curry's $400 million shoe deal with Under Armour is now linked to factories accused of using forced labor.
  • The principal-agent problem emerges when celebrity endorsers profit from supply chains they claim no direct control over.
  • Consumers face a collective action dilemma — boycotting one star's brand rarely disrupts the systemic labor abuses behind it.