UFC fighter Joshua Hokit is doubling down on the comment he made about Michelle Obama ...
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A UFC fighter's doubling down on a debunked conspiracy theory about Michelle Obama is a textbook case of belief perseverance — why corrections often backfire and harden false convictions.
Belief PerseveranceBackfire EffectConspiracy Theory PsychologySocial Identity Theory
Theory Briefing
- UFC fighter Joshua Hokit publicly repeated the debunked claim that Michelle Obama is a man, refusing to retract his remarks.
- The conspiracy theory has been repeatedly debunked, yet Hokit's doubling down illustrates how corrections can entrench false beliefs.
- Belief perseverance and the backfire effect explain why public figures double down on misinformation even after facing widespread criticism.